June 2025 NOVUS Newsletter
June was a month of milestones. From raising over $50,000 at the CAT15 to making our debut at Saratoga as NYRA’s preferred apparel provider, this past month reminded us what happens when passion, purpose, and community collide. We launched our first-ever collaboration with world-renowned coach Phil Daru, celebrated two local state championship baseball teams, and witnessed NOVUS athlete Clay Dimick’s powerful return to the pitch.
The CAT15 Raises Over $50K
CAT15 was a record-breaking day of purpose, passion, and community—raising $50,577 for the American Cancer Society and The 1:12 Project. From fierce competition to heartfelt moments like honoring our cousin Jessica Bernardo with the first-ever Crown of Courage, this year’s tournament reminded us what it’s all about. Thank you to every player, donor, volunteer, and supporter who made it unforgettable.
NOVUS Makes Debut at Belmont as NYRA’s Preferred Apparel Provider
NOVUS officially debuted as the preferred apparel provider of the New York Racing Association (NYRA) for the 2025 season at Saratoga Race Course. The partnership was unveiled during Belmont Stakes weekend, where custom-designed staff uniforms made their debut—crafted to honor the rich history and iconic traditions of Saratoga.
“Outfitting Saratoga’s staff is not only a tribute to local tradition, but a personal honor—my brother and I grew up coming here with our grandfather. This partnership is a full-circle moment, and we’re excited to share a collection that reflects the spirit and style of this place.”
A limited-edition Saratoga Collection for the public will also be available online and in select local retailers this summer.
Limited Edition Collab: Daru Strong
This month, we launched the first-ever Daru Strong collection—a purpose-driven partnership with world-renowned performance coach Phil Daru. The line features high-performance training gear and premium recovery pieces, built for athletes who train with intention. To mark the launch, Phil visited NOVUS HQ, leading an intense training session with our team and local athletes—bringing the same energy that’s shaped UFC champions, Olympians, and NFL stars.
Customer Spotlight: Two State Champs
This season, Saratoga Springs Baseball and SPA Catholic Baseball—both proudly outfitted by NOVUS—claimed state championships in their class, marking a historic moment for Capital Region baseball. We’re honored to support two teams that rose to the occasion and played with purpose, grit, and heart.
Athletes on the Rise: Clay Dimick
After becoming the first pro athlete to return to play after a two-level cervical artificial disc replacement—and playing every minute of the 2024 season—Clay Dimick, captain of the Charlotte Independence Soccer, continues to rise! A veteran leader with unmatched grit, Clay embodies what it means to persevere and lead with purpose. We’re proud to have Clay in the NOVUS family—and can’t wait to watch him claim his crown this season.