January 2024 NOVUS Newsletter

Claim Your Crown Chronicles: January Edition

In the spotlight, we're thrilled to be the official sponsor of the NEAAU Claim Your Crown Champions League, where nearly 400 teams of talented female volleyball players are vying for the ultimate prize. Our NOVUS athletes, Harrison Butker and George Odum, are making waves in the Divisional Round, eyeing a spot in Super Bowl LVIII. Plus, we kicked off the year at the SEEK 24 Conference in St. Louis, spreading our mission. Join us as we recap the action-packed Coaches Corner Happy Hour in Dallas, and celebrate South Colonie Basketball's undefeated streak. Discover how NOVUS continues to make a mark both on and off the field, from charitable initiatives like "Cadets for Vets" to supporting outstanding teams and athletes.

NEAAU Claim Your Crown Champions League

With an impressive roster of nearly 400 registered teams, NOVUS is honored to serve as the official sponsor and outfitter of the NEAAU Claim Your Crown Champions League. This multi-week event unites some of the most talented 12-18 year female volleyball players in the Northeast to compete for the ultimate NEAAU Volleyball prize. 

NOVUS Athletes are Super Bowl Bound

Harrison Butker, kicker for the Kansas City Chiefs and George Odum, Safety for the San Francisco 49ers both claimed their crown in the Conference Championship games and will be heading to Super Bowl LVIII in Las Vegas!

SEEK 24 Conference

NOVUS was back in action at FOCUS Catholic’s SEEK 24 Conference in St. Louis, MO to kick off the new year. The team was thrilled to connect with some of our NOVUS athletes at the event and spread the word about our mission. The booth was a huge success and we sold out of our exclusive James 1:12 gear

ABCA Coaches Corner Happy Hour

NOVUS hosted a Coaches Corner Happy Hour in Dallas at Crush It Sports Lounge during the ABCA Convention. The camaraderie among the coaches, the lively conversations, and the shared passion for baseball made the evening truly special—and we look forward to more opportunities like this!

Cadets for Vets

Since 2018, the La Salle hockey team has raised over $50,000 for the Albany Housing Coalition through their annual “Cadets for Vets” hockey game. NOVUS was honored to outfit their alma mater in custom uniforms for this impactful tournament and support the initiative to provide crucial services for the homeless veterans in the area.

NOVUS Team Spotlight: Chantel Burnett

  • Where are you from? Guilderland, NY

  • What do you do at NOVUS? Customer Success Representative

  • What do you love about what you do? I love being able to help others understand a unique concept of our apparel ordering and ensuring the excitement of our customers getting to look, feel, and perform their best in our apparel! 

  • How do you Claim Your Crown? I claim my crown by offering a helping hand in any given situation. Showing up to work and helping others with a positive attitude, and embracing the opportunity to grow and learn more. 

  • Why NOVUS? Everyone is always ready to help and provide support at any given moment. Working with a team of individuals who are always on a mission to learn and improve together is inspiring! There’s always something fun to look forward to, whether that be an outing, team lunch, or hosting a sensational event! 

Customer Spotlight: South Colonie Basketball

South Colonie Varsity Basketball is on an undefeated streak and we’re so excited to be a part of their journey. The team has been geared up with NOVUS warm-ups, practice uniforms and have been rocking their Claim Your Crown tees during weight room training. Coach Davis has been an amazing coach and embodiment of what our mantra is all about. 

“I think it’s a pretty easy choice when it comes to comfortable custom apparel that looks good and plays good. You know, the athletes love it. It’s a no brainer for us. I just love the ability to create from a variety of different products, all the way down to the details, logos, placement. NOVUS is doing things that most other companies don’t do. You’re involved in the process, and I think that’s important.”- Coach Greg Davis

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NOVUS Athletes Take the Stage at LVIII

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Claim Your Crown Champions League