Introducing the Heritage Collection

NOVUS Launches the Heritage Collection

A subtle throwback to our college days, introducing the NOVUS Heritage Collection. This collection of apparel and headwear is a reminder of our journey—where each stitch tells a story, where colors resonate with cherished memories, and where each piece is a tribute to the journey we’ve traveled. Blending nostalgia, ambition and a constant reminder to persevere and Claim Your Crown. 

“Everyone has a unique story, and these products have meaning because of the countless people out there living a life of passion, conviction and perseverance that continue to inspire us daily,” said Garrett Bernardo, NOVUS Co-Founder.

This collection is a living testament to our college roots, a homage to the colors that painted our alma mater, and a celebration of the spirit that propelled NOVUS from a college side hustle to a nationwide brand. With each garment and accessory, we invite you to wear not just apparel, but a piece of our history, a reminder to persevere, and an inspiration to chase your dreams. Join us in reliving the essence of our beginnings, as we continue to pursue greatness in all that we do. 

The NOVUS Heritage Collection. Throwback, timeless and true to who we are.

The Inspiration Behind the Heritage Collection

The Heritage Collection not only showcases our brand’s journey but also commemorates the pivotal moments of our college years—where NOVUS began. Every product is crafted with unwavering passion and purpose. The attention to detail in each piece, from the embroidery to the intentional color palettes, brings out the essence of our brand. 

The Old English Style UMaine ‘M’ that was inspired by Owners Nick & Garrett Bernardo, and their dad, Rick who rocked the M while playing baseball at UMaine. The ‘N’ for NOVUS now helps tell the story of the brand born on our college campus.

The colorways in the Heritage Collection were meticulously selected, drawing direct inspiration from the hues that adorned some of our favorite college campuses. While the Bernardo brothers were playing ball and selling crewnecks at UMaine, their partner Scott Klimchak was playing lacrosse and slinging tanks on the Rutgers campus. These colors represent more than just a palette; they’re a nod to the landscapes and playing fields that shaped our college years.  

The ‘CYC’ is a reminder to always Claim Your Crown. A mentality that lives beyond any playing surface. A mantra that is significant among anyone who is striving for greatness, especially college students who are navigating their own paths.

The design of the CYC was inspired by the iconic NYC subway token. Nick and Garrett Bernardo frequently met their partner, Scott Klimchak, in NYC for planning sessions, material research and celebratory dinners as they continued to build momentum with the brand. New York holds a special place in the hearts of the NOVUS founders, with the Bernardo brothers being born and raised in the state and Scott, a native of New Jersey. They’ve collectively spent a significant time in NY, marking the place where NOVUS planted its roots, transitioning from a college campus venture to its current headquarters in Upstate NY. 

The NOVUS Heritage Collection is a heartfelt tribute to our college days, artfully blending nostalgia, ambition, and the unwavering spirit to Claim Your Crown. Inspired by the cherished colorways of our alma mater, each piece is a living testament to the landscapes that shaped our journey. 

The Heritage Collection

The Heritage N Snapback

The Heritage N Snapback is a vintage-inspired classic. Designed with embroidered text, rope accent and 5-panels. The 'N' embroidery was inspired by the Old English 'M' from playing ball at UMaine and pays homage to our college years, where NOVUS was born. The side of the hat features our latest rendition of our Claim Your Crown logo. Throw it on, remember your roots and claim your crown.

The Heritage Script Snapback

The Heritage Script Snapback was inspired by our beloved campus colorways and our hometown, New York. Designed with cotton-twill material, embroidered text, rope accent and 5-panels. The front of the hat features our classic NOVUS script and New York. The side of the hat features our latest rendition of our Claim Your Crown logo. Throw it on, remember your roots and claim your crown.

The Heritage Cotton SS Tee

The Heritage Cotton SS Tee was carefully crafted with premium cotton. The front of the tee features our classic NOVUS script and New York—our hometown and headquarters. The back of the tee features our latest rendition of our Claim Your Crown logo.

The Heritage Pocket LS

The Heritage Pocket LS was carefully crafted with premium cotton. The front of the longsleeve features a front chest pocket with our Heritage 'N' logo. The back of the shirt features our latest rendition of our Claim Your Crown logo.

Claim Your Crown

The collection pays homage to our roots, from the iconic Old English ‘M’ to the ‘CYC’ mantra, echoing a mentality that transcends beyond the playing field. With a commitment to quality and meaning, every garment and accessory is a testament to the values that have propelled NOVUS from its inception on our college campus to a nationwide brand. The Heritage Collection invites you to remember your own roots and join us in the pursuit of greatness. 

Shop the limited edition collection starting Tuesday, November 14 and follow us on social media to stay in the loop!

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October 2023 NOVUS Newsletter