George Odum
San Francisco 49ers Safety
From his humble beginnings to his current achievements, George Odum's journey is a testament to the power of determination and the importance of staying true to oneself.
Two-time All-Pro athlete, George Odum is a safety and special teams player for the San Francisco 49ers and made a name for himself with his relentless work ethic, versatility, and impact on the field.
The values between NOVUS and George aligned instantly as we were told that “faith, family, and football” are the key principles in his life.
Whether it's making a crucial play on the field or pursuing his dreams off the field, George understands the importance of moving forward and persevering.
He described that he “had the faith to take his first step” with our company. He had a desire to discover his own brand and create an identity that truly represented who he was as an individual both on and off the field, making the partnership a perfect match.
His mindset is always focused on personal growth, as he said “Who can I be here?” when partnering with NOVUS and building his own brand.
After working with the NOVUS design team on his logo and image, he described the arrow and ‘Go 30’ meaning “one direction” which fueled George to claim his crown this season.
The mantra “any means necessary” is embedded in Odum’s veins as he understands that true success is not only measured by individual accomplishments but by the positive impact one has on the lives of others.
Whether it's refining his football skills, expanding his knowledge, or developing his character, George understands that growth is a lifelong journey.
